The 24th China Textile and Apparel Fair Paris (CTAF) was held at the Le Bourget Exhibition Center in Paris, France from July 4 to 6, during which an exhibition was included to feature products from Guangzhou, capital city of South China’s Guangdong province. China Council for the Promotion of International Trade Guangzhou Committee (CCPIT Guangzhou) organized 21 textile and garment enterprises to attend the exhibition.
According to CCPIT Guangzhou, they actively feed the demand of local enterprises and organize exhibitions in online or offline formats worldwide since the pandemic continues in 2022. The Paris exhibition is the first overseas exhibition organized by CCPIT Guangzhou after the Covid-19 outbreak in 2020. It’s also the first time for CCPIT Guangzhou to support the exhibition representative service and better their services for enterprises under the pandemic.
(The exhibition was crowded with people)
In addition, the exhibition allowed Guangzhou exhibitors to negotiate with overseas buyers online while presenting Guangzhou products in Paris offline, which is a new exhibition model introduced since the pandemic. A participated exhibitor, Guangzhou Karen International Clothing Company, received 25 inquiries from customers during with an intended order worth 130 thousand USD.
(The audience scanned the code to obtain exhibit information)
(Guangzhou enterprise exhibition site)
Zheng Shaoxia, staff member of Guangzhou Karen International Clothing Company, said the company expanded overseas markets mainly through exhibitions before the pandemic, and now they are of urgent need to explore new markets as the demand of previous customers shrank due to the pandemic. She praised the exhibition highly and considered it as an effective way to build connection with new buyers.
Author: Lanting (intern)